A conversation with Salesforce.com co-founder Parker Harris. I had lunch this week with Parker Harris, nominally the executive vice president, Technology, at Salesforce.com, but more importantly the co-founder of Salesforce.com. Our discussion ranged from executives at Salesforce once considering a name change to Workforce.com to two of the company's latest technologies, AppExchange and Sandbox. As far as Workforce.com goes, Harris said they thought the name might be more emblematic of what the company was trying to be rather than using the name Salesforce which has of course a much narrower definition. But, they quickly realized that they had developed a brand value around the name Salesforce.com … [InfoWorld TechWatch]