Vic's challenge to me: improve Microsoft's advertising.

Vic's challenge to me: improve Microsoft's advertising..

At last week's evangelism offsite I gave Vic Gundotra heck about our marketing. Again. And he answered back “well, you've already seen how one person can change Microsoft, so why don't you just do your own advertising?”

Hmmm, I have a $400 digital camcorder. As many tapes as I want. No budget. No staff. And access to Channel9's streaming media servers. Heh. All the pieces I need to revolutionize Microsoft's marketing.

So, I'm thinking about how to do ads that show off the best attributes of our products. So far I hadn't had a breakthrough idea. One worthy of showing off to Steve Ballmer.

Then, today, I saw Michael Hyatt's post on the Tablet PC. It's exactly what I want in an advertising series. Real customers talking about their lives and the role technology plays in it.

I can't imagine a better ad for the Tablet PC than Michael's post. Even with a multi-million-dollar budget.

Can you?  [Scobleizer: Microsoft Geek Blogger]

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