Amazon advertising money

Amazon advertising money.
Amazon advertising money: There isn't any. They plough it back into
user experience improvement instead. Mark Hurst compares that with a
client who spent $30 million on advertising to lure people to the site,
then only $20 thousand on how they reacted when they actually used the
site. I think Amazon has come to do a little more business….
😉  [JD on MX]

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